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For 50 points, guess the unique selling point of this lightweight summer shirt from cult Japanese brand, Snow Peak? Yes indeed, this printed polo will keep you cool and dry in the muggiest of conditions – while imbuing you with serious street style at the same time. As befits a summer garment, it's got a nice loose drape, with short sleeves cut a little bit roomier than usual to sit just above the elbow. The synthetic fabric is 100% recycled – much of it using old plastic bottles – and while that can sometimes mean compromises on breathability, in this case they've introduced special manufacturing processes to ensure the ventilation remains top-notch. This version features a lovely summery print that’s somewhere between watercolour and urban camo
| Size (cm) | S | M | L | XL |
| Shoulder Width | 45 | 47 | 49 | 51 |
| Body Width | 54 | 57 | 61 | 65.5 |
| Body Length | 69 | 72.5 | 77 | 81.5 |
| Sleeve Length | 59 | 62.5 | 66 | 69.5 |
| Sleeve Width | 23 | 25 | 25 | 27 |
|
Sleeve Length (center back)
|
82 | 86.5 | 91 | 95.5 |
How to measure
Snow Peak's journey began in 1958, when the founder Yukio Yamai, an accomplished mountaineer, created his own line of superior climbing gear. Snow Peak then looked to evolve by shifting its focus from the mountaineering equipment of the past to the camping equipment of the future. Fueled by the booming national interest in auto-camping sweeping across Japan, Snow Peak released a series of radically innovative products which focused on quality, functionality, timeless-durability and considered design.
From The Journal: Snow Peak | The Story
